Definition: involved in or participating in events or happenings

Feeling poorly but social media and @Omnihotels Rock!!

I have been ill the last two days which is not like me…

I have been staying at the Omni Sevrin Hotel in downtown    Indianapolis for over a week. I have been working hard most of it on my ideas  project for Lilly. I walk into Lilly every morning about 6am and I walk  back to the Omni Hotel at around 6:30pm every evening (yes boring aren’t I).

I have been pretty jet lagged and was not sleeping well but  toward the  end of the week I started feeling quite ill and seem  to be coming down  with what us men would term as ‘Man-Flu’  its a very serious  and debilitating illness!!

OK seriously I  actually felt quite ill  and so took some flu meds  from a  pharmacy round the corner, this seemed to  react  badly with me and I slept for  like 12 hours and come  Sunday  I could hardly open  my eyes!

I went for a walk to get some fresh air and despite the odd tweet I was struggling to stay awake. I had a nice Chicken dish in the hotel and started to feel a little better. I went back to my room and tweeted how bad I was feeling and I think must have mentioned I was at the Omni at some point. Anyway, I went to work on the Monday am and despite feeling a little poorly got through the day, I wandered back to my hotel and up to my room, so imagine my surprise that in my hotel room was a nice surprise from the hotel staff 🙂

A lovely ice bucket with orange juice, water and lovely hand written note from the team at Omni saying they saw my tweet and wanted to let me know that they would try help if I still felt ill! with some soup or something… I was very impressed with the follow up and how they managed to link my twitter ID @ethernat to my real name Nathan Chestney-Stagg. 🙂 (ED: its on your twitter page dummy)

How impressive was that !? Seriously, I think that the Omni Hotel’s use of Social Media in this instance was one which has produced brand loyalty!! I am in Indy 6-8 times a year on business and I think I shall return to the hotel again.

Well done to all the team in the Omni, Indianapolis! I feel better already!!

8 Responses to “Feeling poorly but social media and @Omnihotels Rock!!”

  1. Ro Andrews

    Man flu is serious illness… you should get checked out by a doctor Nathan 😉

    This is a really great example of using social media to improve outcomes! Just goes to show that it pays to talk.

    Get well soon!

    • Ethernat

      I agree Ro 🙂 I think its a lesson that many other orgs/industries can learn from. How inexepensive it was to turn me from a customer to an advocate of this hotel…

  2. Greg S

    Nathan, ill on business travel is not good. Hope your on top again soon!

    Ro Andrews forwarded me the link to your story. I like it. Have you figured out if their review of tweets was luck, linked to their network traffic (spying), or automated in which they link guest names with tweets? Some intel here may be interesting for us in the Clinical Trial Candidate retention work we will be exploring soon.

    • Ethernat

      Greg, They are using Hootsuite, an app many orgs use to monitor brands and keywords. The tweetdeck app I use is able to sell you how theit tweet was posted. They are searching for the Omni as a key phrase. It was then a simple case of clicking my profile getting my name and then cross referencing that with the guest list in Indy. They are monitoring centrally for all omni then contacting local hotels for followup.

  3. Susanna Schoeneck

    I’m impressed, I must say. Really rarely do I encounter a weblog that’s both educative and entertaining, and let me tell you, you’ve gotten hit the nail on the head. Your thought is outstanding; the problem is one thing that not enough individuals are speaking intelligently about. I’m very joyful that I stumbled throughout this in my search for one thing relating to this.


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